How Britain Shops 2009: Electricals

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How Britain Shops 2009: Electricals A new Consumer Dynamics (cDNA) report from Verdict Reseach... Order this new report by Friday 24th July 2009 and receive a 15% discount!


		About the report How Britain Shops 2009: Electricals is a new report from Verdict Research. Read on for more... Download Brochure Order online			Contact us Click here for instructions on how to order this research. Get in contact with us
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How Britain Shops 2009 is a series of 9 new reports published by Verdict Research providing a detailed examination of the shopping habits of UK Shoppers. At sector level each report analyses customer loyalty, conversion rates, shopping around, loyalty drivers, customer profiles, demographics and socio-economic trends.

Order this report by Friday 24th July 2009 and receive a 15% discount!
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Report Information List Price: £2,495/€3,610/$4,795 Sale Price: £2,120/€3,070/$4,075 Slides: 78 Tables: 68 Figures: 88 Coverage: UK Order this report: Online

What our clients say "Verdict Research is the company of choice for any research and analysis into retailing," Sir Stuart Rose, CEO, Marks & Spencer.

How Britain Shops 2009: Electricals

For the third year in a row price becomes more significant, as a result of the recessionary climate and the increasing ease with which the prices of branded electricals items can be compared. Service is also becoming more important,
as consumers look for guidance on increasingly complicated technology and products. Range and convenience fall in importance as shoppers are beginning
to take these factors for granted, largely because of the Internet.

Companies profiled in this report: Amazon, Argos, Asda, Comet, Currys,
John Lewis, Tesco

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Key questions answered by this report include:

How has Amazon achieved the largest increase in main user share?
What impact has Tesco’s and Asda’s launching of direct services had on their visitor/main user share?
How have traditional shopper priorities have been affected by the recession and what impact has this had on loyalty to certain retailers?

Find out more by ordering the How Britain Shops 2009: Electricals report today!



Why buy this report? How Britain Shops is a series of reports that contains easily navigated data and insightful analysis enabling you to understand what drives customers to use each of the leading UK retailers. In addition our proprietary survey results will help you to identify the effects of initiatives taken by retailers and key marketplace events on consumer behaviour.


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