Simon Property Group, a retail real estate ownership, management and development firm, has rolled out its 5% Back Visa Simon Giftcard.
Simon has collaborated with Blackhawk Network to provide the new card that is unique to the mall industry. The card is available in variable denominations from $20 to $500.
The new gift card provides consumers with 5% back for every transaction made at participating retailers including over 70 participating retailers and restaurants.
The 5% back on purchases will be automatically credited back to the Simon Giftcard within 48 hours.
The gift cards are available for purchase at all Simon Malls, The Mills and Premium Outlets at their Guest Services or Mall Offices and are good anywhere Visa debit cards are accepted.
Simon chief marketing officer Mikael Thygesen said: “Launching this innovative card is an example of how we lead the industry in this category. No other mall developer can match our product offering or our productivity.
"With 64% of Americans saying they will purchase a gift card this holiday season, this new product makes the ideal gift."