TBC, a US-based marketer of automotive replacement tires, has signed a long-term deal with retail credit solutions provider Citi Retail Services to renew their consumer credit card relationship.
The credit card relationship between the two companies started in 1999 with NTB Tire and Service Centers brand.
The latest agreement extends this relationship by adding consumer card programs for NTB Tire and Service Centers, Merchant’s Tire & Auto Service Centers, Tire Kingdom Service Centers and Big O Tires.
Citi Retail Services managing director for business development and strategy Craig Vallorano said: "Our relationship with TBC over the last 15 years has delivered both customer value and business growth, making them an ideal partner from our perspective. We’re extremely pleased to extend our partnership to drive TBC’s future success by providing innovative credit programs for their most valued customers."
Citi Retail Services offers consumer as well as commercial credit card products- private label and co-brand- to North American retailers and their clients. The deal with TBC marks Citi’s ninth contract renewal since the beginning of 2014.