SIGNA Sports United bolsters leadership on top of ecommerce boom
SIGNA Sports United, the German online shopping company, has topped up its leadership team with five new hires just as ecommerce is enjoying a boom thanks to Covid-19. SIGNA Sports...
The future of sport
Wellness firm Therabody attracts celebrity investors Marcus Rashford, Jay-Z and Daniel Craig
Tech wellness firm Therabody has raised funding from over 100 celebrities including footballer Marcus Rashford,...
Goldman Sachs leads $65m investment in Echelon Fitness
Connected fitness firm Echelon Fitness has raised $65m in a financing round led by Goldman Sachs, demonstrating continued investor appetite for at-home workout equipment. Existing investors North Castle Partners also…
Smart gym gear startup JaxJox scoops £7.7m funding
JaxJox, a UK fitness technology startups that makes internet-connected home gym equipment, has raised £7.7m in a Series A funding round. The cash will be used to fund the launch…
London Marathon uses wearable devices to ensure social distancing
Wearable devices will be used to ensure athletes remain socially distanced and monitor interactions during the run-up to the London Marathon this Saturday. The London Marathon was due to take…
How ESports Nutritional invites gamers to get ‘REKT’
Covid-19 has forced consumers to stay home just as esports continue their ascent and growth, making gamers a potentially lucrative target. With consumers seeing events cancelled and being forced to…
Digital health passports posited to help sport fans return to stadiums
Cyber technology firm VST Enterprises has put forward pilot programmes to the UK Government that could help fans return to live sport using digital health passports. The English Premier League…
Esports: Companies
Brands from a wide range of industries are investing in esports to reach a young demographic that is typically resistant to traditional advertising channels. Esports revenue is set to surpass…
