LG Electronics and Paymentwall have announced a partnership that will allow developers to create apps that enable LG webOS Smart TVs to support a number of different online payment methods in the US.
The partnership will offer consumers easier access to paid apps, movies, games and much more through LG's intuitive webOS Smart TV platform.
The integration with Paymentwall will expand the number of online payment options for LG webOS Smart TVs, which will allow LG customers to avail a larger selection of paid content through the LG app store.
To avail the new facility, owners of LG Smart TVs with webOS will have to click the buy now button and enter a credit or debit card number to carry out hassle-free online purchases across the globe without signing in separately.
Additionally, LG webOS Smart TV owners will also get support for payment through desktops, laptops, tablets or mobile devices using QR codes and other secure verification protocols.
LG Electronics head of US smart TV content partnerships Matthew Durgin said: “The versatility of the webOS platform has made LG's Smart TVs the ultimate choice for U.S. consumers seeking a wide selection of engaging content.
“LG's webOS 3.0 platform delivers an expansive world of content, including live TV, streaming services as well as fun and challenging games, he explained. The webOS 3.0 platform also is compatible with 4K Ultra HD and high-dynamic range (HDR) programming.”