MasterCard has inked a memorandum of understanding (MoU) with Tunisian Post to develop and launch new digital financial services and promote the adoption of electronic payments in the country.
The partnership will allow the Tunisian Post to launch innovative and safe solutions for electronic payments and enable individuals and SMEs to use financial services round-the-clock through the Tunisian Post’s electronic payment system and particularly, the prepaid e-Dinar smart card.
Both Tunisian Post and MasterCard will collectively work to facilitate improved access to digital financial services and decrease associated costs.
Tunisia minister of communication technologies and digital economy Mohammed Maarouf said: “Information technology and communication play a significant role in promoting social and economic integration by facilitating access for financial services, particularly for individuals and young entrepreneurs who are usually excluded from the formal banking ecosystem.
“The collaboration will help enhance their role in the economic growth of the country and promote financial education, especially among the unbanked segments of the society.”
MasterCard division president for Middle East and North Africa Khalid Elgibali said: “Our collaboration with the Tunisian Post lays the framework for the launch of new electronic payment systems, which will allow individuals, governments and the economic bodies to take advantage of the many benefits of a ‘World Beyond Cash’.”