High street fashion retailer River Island has teamed up with Klarna to offer customers smoother payment options.
River Island will adopt Klarna’s Pay in 3 solution, allowing customers to split purchase costs into three monthly installments. These will be completely interest free.
Luke Griffiths, General Manager at Klarna UK, said: “Over the last two years, River Island has invested heavily in its technology and customer service. By introducing Klarna, the team demonstrates its commitment to delivering a great experience for customers.
“Klarna is proven to increase conversion and customer acquisition for over 4,500 UK retailers, so we’re confident that we will accelerate River Island’s growth plans with a truly customer-centric payment experience.”
This comes as Klarna has already formed alliances with retail giants including Topshop, ASOS and Schuh. It also offers a Pay Later solution with these retailers, allowing customers to pay up to 30 days after delivery.
Sean Hastings, CEO at River Island UK, said: “Introducing Klarna’s Pay in 3 gives our customers a more flexible way of buying into our latest collections. It’s a great benefit to River Island customers. Klarna’s credentials in this space made them the right partner to make it happen.”
Last month, Klarna extended its partnership with online home interior retailer Wayfair. The collaboration enables UK customers to access both payment solutions. In addition the payments giant teamed up with Samsung Electronics, offering its ‘buy now, pay later’ option.
Earlier this year, it also expanded its relationship with ASOS to provide its services to US customers. With this expansion, a Pay in 4 option is available allowing customers to pay in four equal payments, which can be collected bi-weekly or in 30 days.
The initiative coincides with the American salary payment schedule and boosts convenience.