Germany-based Wirecard is providing the payment solution for Swiss Post and its Your Gateway to China service.
The service allows Swiss retailers to offer their products directly to Chinese consumers through major virtual marketplaces.
In addition, Swiss Post offers Swiss SMEs market entry consulting, logistics, and customers clearance. Also, links to local marketplaces are provided.
A number of Swiss products and brands are currently available on the virtual marketplaces. Wirecard processes all transactions carried out with leading Chinese payment methods for Swiss Post.
“We are very pleased about our international cooperation with Swiss Post,” commented Marion Laewe, VP sales retail at Wirecard. “We want to offer buyers and sellers simple and convenient checkout processes, no matter where they are. This collaboration is another development in cross-border e-commerce that we look forward to introducing in other regions in the near future.”
“Wirecard complements our overall solution and ensures an optimal shopping experience by incorporating the Alipay and WeChat Pay payment methods that are preferred by Chinese customers,” added Luigi Pezzuto, head of PostLogistics International at Swiss Post. “Our offer to connect companies more effectively with the Chinese B2C market is an attractive proposition not only for Swiss companies. We are therefore considering offering this service to companies from all over the DACH region to enter the Chinese market.”
Available through the Wirecard digital financial commerce platform, the offering benefits both merchants and consumers.
The plan allows consumers to pay for all online purchases in instalments. In addition, merchants can increase online sales by providing payment in instalments with guaranteed, immediate payout.
Both companies are developing a ‘pay to tag’ solution connecting Wirecard’s mobile payment platform with SES-imagotag cloud-connected IoT labels. The aim is to avoid long checkout times and e-coupons instant redemption and cash-back.