Syscap has appointed of Paul Hansen as head of channel sales, responsible for non-direct vendor and specialist broker channels.
Hansen, who joins from Aldermore Bank, will be based in the company’s office in New Malden, Surrey and will cover commercial sales via non-direct channels principally through Syscap’s finance products for IT software vendors, resellers and distributors.
He will also focus on the broker offering of Syscap’s parent company, Wesleyan Bank, targeting professions, educational institutes and SME businesses in addition to scoping emerging markets as part of the dual role. This includes plans to expand into the medical and dental vendor markets.
Hansen previously worked at Aldermore Bank as head of business development, and at Shawbrook Bank selling asset finance products to the UK healthcare sector. He has also gained over 20 years’ experience in the UK and European IT channel arena with Key Finance Group and Key Equipment Finance in various direct sales, broker management and programme management positions.
Paul Hansen said: “Syscap and Wesleyan Bank have enviable reputations for providing specialist financial products and outstanding service to their clients so this is a really exciting opportunity. My immediate strategy is to develop the relationships we have with our partners and intermediaries while building new ones in both existing and complementary sectors to maximise our revenues.
“With support from the wider Wesleyan Group, Syscap can continue to grow and enter new markets whilst being in control of its capital, pricing and risk model which provides an excellent platform for us to thrive.”
Syscap became a wholly owned subsidiary of Wesleyan Bank in April 2016.
Philip White, managing director of Syscap and commercial director at Wesleyan Bank, added, “We have been aware of Paul’s qualities for a long time having worked in competitive situations for nearly two decades. His vast experience of direct sales and the IT channel made him an outstanding candidate and he will play an integral part in executing our growth strategy which centres on providing unrivalled support to our partners.”