Ssangyong Motors UK has named Mark Burrows as director of aftersales, effective immediately.
Burrows has worked in the motor industry since the start of his working life, starting as an apprentice technician with Mitsubishi Motors, moving onto several different roles within the company, including regional sales manager and field sales manager.
Burrows also held roles at Mitsubishi Ralliart, Kia, Triumph Motorcycles, Harley-Davidson and Tesla. Burrows joins Ssangyong from Jaguar Land Rover Classic, where he was responsible for parts, accessories and lifestyle portfolio products.
As director of aftersales, Burrows will be responsible for the company’s aftersales strategy, meeting volume and profit targets, and delivering a high level of customer satisfaction. Burrows will be responsible for the firm’s port operation at Avonmouth and the personal development and coaching of his team.
Nick Laird, managing director for Ssangyong Motors UK, commented: “We are absolutely delighted to welcome Mark to the team at Ssangyong. With his wealth of knowledge, experience and expertise, he will be invaluable to us as we develop and grow our vehicle parc, sales and dealer network in the UK.
“He also brings fresh thinking from some great other automotive brands, from which we can learn and help to keep our customers happier, and for longer. His electric vehicle experience will be invaluable as we look to launch a new electric vehicle shortly.”
Burrows added: “I’m looking forward to joining the Ssangyong UK team in the next stage of its development. I have an array of experience across the automotive sector so I hope that I can help build upon the excellent foundations that are already in place.
“It’s a very exciting time for Ssangyong, with a whole plethora of new, modern vehicles, and an ambitious growth strategy. Its ethos of how to do business is refreshingly open and down-to-earth.”