Vehicle valuation company CAP partnered with car sales website carcliq.co.uk, to create the CarCliq Pro service that matches buyers with dealers.
Under the partnership, consumers get free access to CAP’s online car valuation service, in return for submitting their personal details and preferences.
Buyers can also upgrade their report, to obtain forecast depreciation and overall running cost information.
Car dealers in the market for both new and used cars receive leads to consumers, according to postcode, region and manufacturer.
Dealers who list their vehicles on CarCliq website pay £15 per lead whether they receive CAP leads or CarCliq leads.