NEC Networks & System Integration’s patent describes a content providing system where a client terminal displays personalized content based on user activity. The server manages content distribution based on user and terminal information. The system optimizes content display during unused time after a videoconference. GlobalData’s report on NEC Networks & System Integration gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on NEC Networks & System Integration, was a key innovation area identified from patents. NEC Networks & System Integration's grant share as of February 2024 was 18%. Grant share is based on the ratio of number of grants to total number of patents.

Content providing system for displaying targeted advertisements on client terminals

Source: United States Patent and Trademark Office (USPTO). Credit: NEC Networks & System Integration Corp

A recently granted patent (Publication Number: US11910067B2) discloses a content providing system that includes a client terminal with a display for showing content related to advertisements based on the user's interaction with the terminal. The system involves a client controller securing a content frame on the display when certain conditions are met, and a server managing terminal and content information, distributing content, and generating distribution conditions. The client controller detects the end of a videoconference, measures unused time on the terminal, and secures the content frame based on distribution conditions from the server. The server then distributes the content to the client terminal for display within the secured frame.

Furthermore, the patent includes various claims related to the system, such as managing viewer attributes, target attributes, distribution permissions, and distribution results. The client terminal is equipped for two-way communication with other terminals, allowing for interactions based on the displayed content. Additionally, the system caters to videoconferencing capabilities with cameras, microphones, and speakers on the client terminal. The method outlined in the patent involves preparing content information, detecting software terminations, measuring unused time, and securing content frames based on specific conditions. Overall, the system aims to provide targeted advertising content to users based on their interactions with the client terminal, enhancing user engagement and interaction with displayed advertisements.

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