British banking group Standard Chartered has introduced a new digital wealth management service known as Personalised Investment Ideas that will offer tailored investment ideas for its priority banking clients.
The service, available on the relationship manager’s (RMs) tablet-based sales-and-service device, integrates algorithms and analytics with the bank’s market expertise to generate automated investment ideas for funds and bonds.
Investment ideas are delivered based on clients’ risk profile and the bank’s market views. Clients are then sent a report via email with buy/sell/hold recommendations following a conversation with their RM.
The service has been currently launched in Singapore, with plans for a broader rollout across other Asian markets later.
Standard Chartered global head of Investment Strategy and Advisory Alexis Calla said: “We have combined cutting-edge technology and design thinking with our market expertise to give our clients a more personalised investing experience.”