Bank of America Extras, a loyalty programme to reward customers with unique baseball experiences is up and running.
In addition, the Bank of America Extras programme rewards customers with exclusive access and discounts during the baseball season.
Bank of America is the official bank of Major League Baseball (MLB).
“So many of our customers are avid baseball fans who value unique experiences they can share with family and friends. That’s why we’re excited to launch Bank of America Extras,” says Meredith Verdone, chief marketing officer, Bank of America.
“This gives them the opportunity to enjoy rewards and experiences all season long while cheering on their favourite teams.”
Customers will be able to take advantage of Bank of Americas Extras throughout the 2019 baseball season.
Bank of America Extras rewards include:
- Extra innings discount at MLB Shop
From 1 July, customers who use their Bank of America credit or debit card will receive a 25% discount on their team’s gear for 24 hours each time their team goes into extra innings.
- MLB player-inspired merchandise
Bank of America has partnered with MLB and players from all 30 teams to design 30 custom T-shirts. From 17 July, customers can purchase this player-inspired merchandise at www.bankofamerica.com/extras.
- 2019 MLB All-Star Week
The launch of Bank of America Extras comes in advance of the 2019 MLB All-Star Week from 5 to 9 July in Cleveland. Customers will be able to enjoy an interactive fan experience, games, rewards and prizes at Play Ball Park.
Bank of America is supporting the 2019 All-Star Game in Cleveland while it is growing its footprint in Ohio. The bank will partner with MLB and the Cleveland Indians to help with the renovation and refurbishment efforts of Baldwin Wallace University’s Student Veterans Center.