Fintech firm Personetics has decided to expand its presence in Singapore in a bid to support the increasing demand for its AI-powered solutions among banks in the Asia Pacific region.
With its Self-Driving Finance platform, the company focuses on providing customer-facing AI solution to financial services.
As part of the expansion, the company will employ additional technical support and fields architects.
The new resources will work with the respective bank teams to implement Self-Driving Finance initiatives.
The company also partnered with various banks and system integrators in the region. Among its partners are Singapore-based United Overseas Bank (UOB) and Tokyo-based Fujitsu.
Personetics co-founder and CEO David Sosna said: “Many large banks across the region are embarking on customer engagement initiatives that require advanced personalisation and Self-Driving Finance capabilities.
“We also see more neo and challenger banks launched in the region. By placing more of our technical resources in the Singapore office, we will be able to provide our partners in the region with the expertise and best practices we have accumulated in our work with leading financial institutions worldwide.”
With offices in New York, London, Singapore and Tel Aviv, Personetics services more than 50 million bank customers across the globe.
The vendor said that its Self-Driving Finance solutions enable banks to provide real-time personalised insights to their customers.
The solutions are said to have the capability of automating financial decisions and making regular money management simpler.