Brady‘s patent involves a computing system that creates both physical and digital labels for items. The digital label, stored in a database accessible online, includes unique item identifiers and informational content. The system also utilizes APIs for cloud-based multi-tenancy. GlobalData’s report on Brady gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on Brady, Pressure Sensitive Adhesive Tape was a key innovation area identified from patents. Brady's grant share as of January 2024 was 60%. Grant share is based on the ratio of number of grants to total number of patents.

Digital labels supplementing physical labels for items

Source: United States Patent and Trademark Office (USPTO). Credit: Brady Corp

A recently granted patent (Publication Number: US11860965B1) discloses a computing system designed to streamline the creation of digital labels to complement physical labels. The system includes a label printing module that generates print jobs for physical labels with machine-readable objects containing Internet addresses linked to digital labels in a database. These digital labels provide additional item information accessible online, with the system supporting multi-tenancy in a cloud computing environment through APIs. The system also allows for the creation of different user interfaces for various digital label databases and enforces modification rules to control changes to the digital labels.

Furthermore, the system integrates a web server, reader, and web browser to access digital label content, with options for barcode or ID tag readers. It also includes encryption features for secure data transmission and a database management system to oversee the digital label database. The system's functionality extends to managing item identifiers, handling modification requests, and ensuring compliance with modification rules. With a focus on maintaining the integrity of static information while allowing updates to dynamic data, the system offers a comprehensive solution for enhancing traditional labeling practices. Overall, the patent outlines a sophisticated computing system that revolutionizes label creation by seamlessly integrating physical and digital label components, catering to a wide range of industries and applications.

To know more about GlobalData’s detailed insights on Brady, buy the report here.

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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.

GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.