Google has been granted a patent for a method involving collective reconciliation, where search results are generated based on a query associated with a specific entity type. The system retrieves previously generated data, ranks entity references, and provides an answer to the query based on the selected entity result. GlobalData’s report on Google gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on Google, was a key innovation area identified from patents. Google's grant share as of February 2024 was 66%. Grant share is based on the ratio of number of grants to total number of patents.

Collective reconciliation method for search result entity references

Source: United States Patent and Trademark Office (USPTO). Credit: Google LLC

A recently granted patent (Publication Number: US11928168B2) outlines a method and system for improving search result presentation by identifying question queries requesting specific types of entities such as a person, location, or date. The method involves obtaining search results and rankings for a query, identifying the query as a question query, locating an entity reference in the top-ranked search result that matches the type of entity requested, and providing the text for display along with the search result. The system includes processors and memory storing instructions to execute these operations, enhancing the user experience by offering relevant entity references in response to natural language queries.

Furthermore, the patent describes the selection process for entity references, including identifying alternate references, determining their frequency of occurrence in search results, and selecting the most relevant entity reference. The system also allows for the inclusion of images of the particular entity from the search results to provide a comprehensive answer to the query. Additionally, the patent covers scenarios where the query is a voice input, emphasizing the adaptability of the system to different input methods. Overall, the patent aims to streamline search result presentation by offering specific entity references in response to question queries, ultimately enhancing the user's search experience.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.