Shanghai Hode Information Technology has patented a method for displaying videos with interactive bullet screens. Users can input comments associated with the video, which are then parsed to determine the type of bullet screen to display. The system allows for selecting and controlling video playback based on the displayed bullet screens. GlobalData’s report on Shanghai Hode Information Technology gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on Shanghai Hode Information Technology, was a key innovation area identified from patents.

Method of displaying video with interactive bullet screens

Source: United States Patent and Trademark Office (USPTO). Credit: Shanghai Hode Information Technology Co Ltd

The granted patent (Publication Number: US11924485B2) describes a method and system for displaying videos with interactive bullet screens based on user-generated comment text information. The method involves receiving comment text information from a user, determining the type of bullet screen based on parsing the text, generating a target bullet screen with content and time points, displaying interface elements for user interaction, and controlling video playback based on user selections. The system includes processors and memory to execute these operations, enhancing user engagement and interaction with video content.

Furthermore, the patent details additional features such as identifying time points in comments, managing the display of multiple bullet screens simultaneously, and incorporating selectable interface elements for user interaction. The system also includes a non-transitory computer-readable storage medium storing instructions for implementing the operations described in the patent. Overall, the method and system outlined in the patent aim to provide a dynamic and interactive viewing experience for users by integrating user-generated comments into the video display, enhancing engagement and customization options for viewers.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.