SimilarWeb has patented a process to detect web-browser address bars in UI layouts using an accessibility API, allowing monitoring of UI events for applications with web browsing functionality on mobile devices. The technology aims to improve user experience and data collection for web analytics. GlobalData’s report on SimilarWeb gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on SimilarWeb, was a key innovation area identified from patents. SimilarWeb's grant share as of February 2024 was 43%. Grant share is based on the ratio of number of grants to total number of patents.

Detecting web-browser address bar in ui layout

Source: United States Patent and Trademark Office (USPTO). Credit: SimilarWeb Ltd

A recently granted patent (Publication Number: US11924296B2) discloses a computer-implemented method stored on a tangible, non-transitory, machine-readable medium that involves a monitoring service executing on a mobile computing device to track changes in the user interface (UI) layout. The method includes detecting UI events, determining if the UI layout corresponds to a web browsing application, monitoring UI events associated with the application, and storing identifiers of UI components with web-browser address bars. The monitoring service distinguishes between UI components associated with the application's UI and web content, without accessing network events or the web browser's document object model.

Furthermore, the patent describes the monitoring service's ability to track web addresses visited by the application based on text identified in the UI layout components. By analyzing sequences of UI events and attributes of UI components, the monitoring service can accurately identify components with web-browser address bars. The method also involves communicating with the mobile device's accessibility API to obtain standardized UI layout information across different types of applications, ensuring compatibility and efficient monitoring. Overall, the patent outlines a sophisticated system for monitoring and tracking web navigation activities on a mobile device without directly accessing network events or the web browser's privileged positions, enhancing user privacy and data security.

To know more about GlobalData’s detailed insights on SimilarWeb, buy the report here.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.