Outreach’s patent involves methods and systems for automated email communication management between users and prospects. The system detects, classifies, and responds to inbound emails from prospects, adjusting the communication sequence accordingly. This innovation streamlines outreach efforts and enhances user engagement. GlobalData’s report on Outreach gives a 360-degree view of the company including its patenting strategy. Buy the report here.

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According to GlobalData’s company profile on Outreach, Location-based IM was a key innovation area identified from patents. Outreach's grant share as of April 2024 was 30%. Grant share is based on the ratio of number of grants to total number of patents.

Automated email communication management system

Source: United States Patent and Trademark Office (USPTO). Credit: Outreach Corp

A recently granted patent (Publication Number: US11929974B2) discloses a computer-readable medium with instructions for automatically managing email communication between a user and a known prospect. The system detects emails received in the user's inbox, extracts metadata, matches it with information in a database, determines email classification using a machine learning model, and generates a next message in a sequence based on the classification. The classification can be based on email content, sender email address, keywords, or pre-programmed workflows, allowing for efficient and personalized email responses.

Furthermore, the patent also covers a method and system for email communication management. The method involves detecting emails, extracting metadata, determining classification based on content or sender information, and generating a response message according to the classification. The system includes memory with instructions and processors to execute operations for email management. By automating the process of classifying and responding to emails from known prospects, this technology aims to streamline communication workflows and enhance user engagement. The use of machine learning models and predefined workflows ensures timely and appropriate responses to emails, improving overall efficiency and effectiveness in managing email communications.

To know more about GlobalData’s detailed insights on Outreach, buy the report here.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.