Salesforce has filed a patent for a communication platform that allows users to access and view snippets of content provided by other users. The platform determines user permissions and presents the snippets through a user interface on the user’s computing device. Users can request to view specific snippets, which are then presented through the platform’s user interface. GlobalData’s report on Salesforce gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on Salesforce, social media analytics was a key innovation area identified from patents. Salesforce's grant share as of September 2023 was 67%. Grant share is based on the ratio of number of grants to total number of patents.

Content snippets for a communication platform

Source: United States Patent and Trademark Office (USPTO). Credit: Salesforce Inc

The filed patent (Publication Number: US20230319001A1) describes a method for presenting content in a virtual space of a communication-based platform. The method involves causing a snippet of content to be presented in the virtual space for a predetermined period of time. After the expiration of this period, the snippet of content is refrained from being presented in the virtual space.

The method also includes receiving a request from a client of a user authorized to access the virtual space to access the snippet of content. Based on the request and a comparison of the current time with the expiration of the predetermined period, a determination is made whether to present the snippet of content via the client. If the current time is prior to the expiration, the snippet of content is presented to the user via the client. However, if the current time is at or after the expiration, the snippet of content is not presented to the user via the client.

Additionally, the patent describes the removal of the snippet of content or a user interface element representing the content from the virtual space after the expiration of the predetermined period. This ensures that the snippet of content is no longer available for viewing by members of the virtual space.

The virtual space mentioned in the patent can be accessed by members and includes various communication channels, workspaces, or direct messages. The method also takes into account whether the user accessing the snippet of content is associated with a particular organization. Based on this association, a determination is made whether to present the snippet of content to the user or refrain from presenting it.

The patent also includes computer-readable media storing instructions that, when executed by processors, perform the operations described above. Furthermore, a system is described that includes processors, memory, and computer-executable instructions to carry out the method.

Overall, the patent presents a method and system for presenting content in a virtual space, considering factors such as time, user requests, and organizational associations. The method ensures that the content is presented within a predetermined period and is removed from the virtual space after expiration.

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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.

GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.