MEdiaMAth, a prominent information and communication technology (ICT) vendor, relies on a network of sales channel partners to sell and distribute its offerings across its customer base, without relying on direct sales. According to proprietary analysis in GlobalData’s MEdiaMAth Partner Ecosystem Profile, the business process applications, data and analytics, and application development and management categories account for 84.4% of the total partner engagements, as of March 2024. Buy the profile here.Buy the profile here.
MediaMath Inc (MediaMath) is a technology company that offers digital marketing solutions. The company offers tools for ad-buying, data management and other aspects of digital marketing. It offers products in platforms such as data management platforms, audiences, omnichannel DSP, supply and intelligence. MediaMath provides an intelligent platform, modernized ecosystem, exceptional, partnerships, partners, campaign management, media management, creative management, targeting, identity management, consumer segmentation, MediaMath audiences and brand safety among others. It also offers training and support programs. The company has operations in France, Singapore, Japan, Germany, Australia, India and the US. MediaMath is headquartered in New York, the US.
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As depicted in the chart above, MEdiaMAth's partner engagements are focused on serving clients across North America, which accounted for 42.1% of their overall partner engagements, followed by Western Europe with a share of 23.8%, according to GlobalData's report.
Financial markets, government, and construction emerged as the top three industry verticals, that MEdiaMAth is focusing on serving via its partners. These verticals together contributed 24.9% of the total vertical-specific partner engagements, with financial markets leading the partner engagement distribution with a share of 8.7%.
The table below covers prominent partners of MEdiaMAth based on GlobalData's proprietary scoring framework, which analyzes partner engagements on multiple parameters including revenue band, employee band, partnership certification, partner vertical and geography focus, among others. The majority of MEdiaMAth 's partners belong to the "Solution Partner (Implementation / Deployment)" application category.
GlobalData's Partner Network Database tracks and evaluates the partner ecosystem for over 450 ICT vendors, across 29 industries, 18 ICT solution areas, and 7 regions using a proprietary partner scoring framework. To uncover and analyses the partner network for other leading ICT vendors, access GlobalData's proprietary partner ecosystem profiles below:
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s Partner Network Database tracks partner ecosystem of IT vendors. The database offers granular details on official partners of the IT vendors spread across the geographies. This analysis considers only partners details that are sourced from company website, press releases, CXO commentary from the publicly available sources and excludes all terminated and rumoured partner deals.
