ChannelAdvisor, a prominent information and communication technology (ICT) vendor, relies on a network of sales channel partners to sell and distribute its offerings across its customer base, without relying on direct sales. According to proprietary analysis in GlobalData’s ChannelAdvisor Partner Ecosystem Profile, the business process applications, others, and business process outsourcing categories account for 89.8% of the total partner engagements, as of March 2024. Buy the profile here.Buy the profile here.
ChannelAdvisor Corp (ChannelAdvisor), a subsidiary of CommerceHub, Inc., is a provider of software-as-a-service (SaaS) solutions. The company provides digital marketing and brand analytics solutions to businesses. Its solutions enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across different online channels. ChannelAdvisor offers these services through online channels including e-commerce marketplaces, such as Amazon, eBay, Jet.com, Newegg and Sears. It also offers search engines and comparison shopping websites, such as Google, Microsofts Bing and Nextag; and emerging channels, such as Facebook and Pinterest. The company operates in the US, Australia, the UK, Ireland, China, Hong Kong and Germany. ChannelAdvisor is headquartered in Morrisville, North Carolina, the US.
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As depicted in the chart above, ChannelAdvisor's partner engagements are focused on serving clients across North America, which accounted for 65.5% of their overall partner engagements, followed by Western Europe with a share of 22.2%, according to GlobalData's report.
Construction, food service, and government emerged as the top three industry verticals, that ChannelAdvisor is focusing on serving via its partners. These verticals together contributed 25.8% of the total vertical-specific partner engagements, with construction leading the partner engagement distribution with a share of 8.7%.
The table below covers prominent partners of ChannelAdvisor based on GlobalData's proprietary scoring framework, which analyzes partner engagements on multiple parameters including revenue band, employee band, partnership certification, partner vertical and geography focus, among others. The majority of ChannelAdvisor 's partners belong to the "Reseller" application category.
GlobalData's Partner Network Database tracks and evaluates the partner ecosystem for over 450 ICT vendors, across 29 industries, 18 ICT solution areas, and 7 regions using a proprietary partner scoring framework. To uncover and analyses the partner network for other leading ICT vendors, access GlobalData's proprietary partner ecosystem profiles below:
- Chargify
- Zend Technologies
- iManage
- Digital River Inc
- Riversand Technologies Inc
- Commanders Act
- Appian
- Deltek
- GitLab BV
- Trend Micro Inc
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s Partner Network Database tracks partner ecosystem of IT vendors. The database offers granular details on official partners of the IT vendors spread across the geographies. This analysis considers only partners details that are sourced from company website, press releases, CXO commentary from the publicly available sources and excludes all terminated and rumoured partner deals.
