Although some in the industry have forecast a decline in the popularity of gluten–free foods, the latest data doesn’t appear to confirm the hum.
A comparison between 2013 and 2016 shows consumers are increasingly attentive to gluten, according to GlobalData’s consumer survey.
Despite only one percent of the global population suffering from celiac disease; the gluten-free diet has been wholly embraced by the health community.
Those questioned were asked: How much gluten do you eat?

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By GlobalData