Canva has patented a computer-implemented method for recoloring vector graphics. The technology involves determining dominant colors, associating file colors with dominant colors, receiving color change input data, calculating color transformations, and displaying the recolored vector graphic. GlobalData’s report on Canva gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on Canva, Industrial data mgmt systems was a key innovation area identified from patents. Canva's grant share as of January 2024 was 61%. Grant share is based on the ratio of number of grants to total number of patents.

Method for recoloring vector graphics based on dominant colors

Source: United States Patent and Trademark Office (USPTO). Credit: Canva Pty Ltd

A recently granted patent (Publication Number: US11816761B2) discloses a computer-implemented method for recoloring vector graphics. The method involves processing the vector graphic to determine a set of file colors and a plurality of dominant colors defined by the graphic. By rasterizing the vector graphic and analyzing the raster data, representative cluster colors are calculated for each cluster, which are then considered as dominant colors. The method further includes generating file color groups by associating each file color with one of the dominant colors, allowing users to input color change data to transform specific file color groups to new colors. This transformation is achieved by calculating a color transformation and replacing the original file colors with the corresponding transformed colors, resulting in a recolored vector graphic displayed on a screen.

Additionally, the patent includes a computer processing system and a non-transitory storage medium storing instructions for executing the recoloring method. The system comprises a processing unit, input device, display, and storage medium. The instructions enable the processing unit to determine file colors and dominant colors, generate color groups, receive color change input data, calculate color transformations, and recolor the vector graphic accordingly. The system also allows for the determination and display of representative group colors for specific file color groups, enhancing user interaction and customization options. Overall, the patented technology provides a comprehensive solution for efficiently recoloring vector graphics based on user input, offering a user-friendly interface and a systematic approach to color transformation and visualization.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.