Nexon has been granted a patent for an apparatus and method for providing a game. The technology involves storing information about characters held by a user and displaying unused characters to encourage gameplay, especially for long-term non-connecting users. The system aims to enhance user engagement and gameplay experience. GlobalData’s report on Nexon gives a 360-degree view of the company including its patenting strategy. Buy the report here.
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According to GlobalData’s company profile on Nexon, was a key innovation area identified from patents. Nexon's grant share as of May 2024 was 52%. Grant share is based on the ratio of number of grants to total number of patents.
Encouraging users to play with unused game characters
A recently granted patent (Publication Number: US11975265B2) discloses an innovative apparatus designed to enhance user engagement in gaming applications. The apparatus includes a storage system to store information about characters held by a user in a game, a display, and a controller. The controller is programmed to identify unused characters among those held by the user and display information related to these characters to encourage their utilization. By analyzing the user's connection history, the controller determines if the user is a long-term non-connecting user and adjusts the character recommendations accordingly. Visual indications are provided to prompt users to play with these unused characters, promoting a more dynamic gaming experience.
Furthermore, the apparatus offers various features to optimize user interaction with the game. These include displaying alarms as visual indications, providing information about unused characters in a character selection window, applying visual effects to represent non-use of characters, and calculating playtime required for an unused character to reach a growth level equivalent to the user's main character. The controller also recommends specific unused characters based on factors like play reward rate, growth speed, unconnected period, play style suitability, and ongoing in-game events. By tailoring character recommendations and providing engaging visual cues, the apparatus aims to increase user involvement and enjoyment in gaming activities, ultimately enhancing the overall gaming experience for players.
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
