Shutterfly has patented a photo product design customization system that allows users to easily customize photo products with minimal inputs. The system detects user movements and automatically updates the design accordingly. This innovation simplifies the customization process for users. GlobalData’s report on Shutterfly gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on Shutterfly, AI for workflow management was a key innovation area identified from patents. Shutterfly's grant share as of May 2024 was 40%. Grant share is based on the ratio of number of grants to total number of patents.

Customizing photo product design with minimal user inputs

Source: United States Patent and Trademark Office (USPTO). Credit: Shutterfly Inc

A recently granted patent (Publication Number: US12002078B2) outlines a method for customizing a photo product design through a photo product customization system. The method involves storing a product layout library with different layouts, displaying a photo product design in a selected layout on a user interface, and allowing users to dynamically switch layouts by moving objects. The system automatically updates the design based on user input, including selecting or creating additional features not specified by the layout. This method enables the creation of physical photo products based on the customized design, enhancing user experience and product personalization.

Furthermore, the patent describes a photo product design customization system that operates on a mobile device, utilizing an intelligent product design creation engine to facilitate the customization process. The system includes features such as product type and style selection panels, dynamic object movement for layout changes, and automatic image updates based on the selected layout. By providing a seamless and interactive design experience, the system aims to streamline the creation of personalized photo products. Overall, the patented method and system offer a user-friendly and efficient way to customize photo product designs, ensuring a high level of customization and adaptability to user preferences.

To know more about GlobalData’s detailed insights on Shutterfly, buy the report here.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.