Adeia’s patented method and system automatically indicate potential side-game scoring scenarios during live event video playback. The technology retrieves current event data, identifies scoring opportunities, and visually highlights actions that could affect the side-game outcome. This innovation enhances user engagement and interaction during live sporting events. GlobalData’s report on Adeia gives a 360-degree view of the company including its patenting strategy. Buy the report here.

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According to GlobalData’s company profile on Adeia, was a key innovation area identified from patents. Adeia's grant share as of May 2024 was 42%. Grant share is based on the ratio of number of grants to total number of patents.

Interactive overlay indicating potential scoring opportunities in live sporting events

Source: United States Patent and Trademark Office (USPTO). Credit: Adeia Inc

A recently granted patent (Publication Number: US12015820B2) outlines a method and system for enhancing the user experience during live sporting events by integrating a side-game feature. The method involves retrieving current status data of a live sporting event, determining the location of a playing object, identifying scoring opportunities in a side-game based on this location, and visually distinguishing the next scoring opportunity that could result in the user winning the side-game. The system includes communications circuitry to access a database of scoring opportunities and control circuitry to generate the live event display, identify scoring opportunities, and overlay the next scoring opportunity for the user.

Furthermore, the patent details additional features such as determining the score required to win the side-game, analyzing scoring opportunities to meet this score, determining the next play based on player positions, and providing textual annotations or visual cues to highlight the next scoring opportunity. The system is designed to enhance user engagement by offering a unique interactive experience during live sporting events, aligning with the growing trend of gamification in sports entertainment. By integrating real-time data and user participation in a side-game, the method and system aim to provide a more immersive and dynamic viewing experience for sports enthusiasts, potentially revolutionizing how fans engage with live events in the future.

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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.

GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.