NEC had 135 patents in ecommerce during Q1 2024. NEC Corp’s patents in Q1 2024 focus on information processing apparatuses for displaying product information in stores, recommending sales promotions based on user history, estimating customer familiarity with products, and generating effective product designs based on target person gaze information. These inventions aim to enhance customer experience and optimize product design processes. GlobalData’s report on NEC gives a 360-degree view of the company including its patenting strategy. Buy the report here.
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NEC grant share with ecommerce as a theme is 34% in Q1 2024. Grant share is based on the ratio of number of grants to total number of patents.
Recent Patents
Application: Information processing apparatus, information processing method, and non-transitory computer-readable storage medium (Patent ID: US20240104628A1)
The patent filed by NEC Corp describes an information processing apparatus that transmits product information to a customer's terminal in a store for display on a screen. The screen is divided into a first region displaying a specific product in a specific location in the store, and a second region displaying related products or those specified by the store or trader. The apparatus can prevent overlapping products from being displayed in both regions and can highlight overlapping products in the first region.
Additionally, the apparatus can determine the specific product location using image processing, adjust the display form based on the customer's position in the store, and display inventory information. It can also personalize product recommendations based on customer information. The method and computer-readable storage medium described in the patent outline the steps for transmitting product information to the customer's terminal and displaying it on the screen, following the same region-based display structure. Overall, the patent focuses on enhancing the customer shopping experience through targeted product displays and information delivery.
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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
