Quantcast, a prominent information and communication technology (ICT) vendor, relies on a network of sales channel partners to sell and distribute its offerings across its customer base, without relying on direct sales. According to proprietary analysis in GlobalData’s Quantcast Partner Ecosystem Profile, the data and analytics, business process applications, and cloud computing categories account for 93.2% of the total partner engagements, as of March 2024. Buy the profile here.Buy the profile here.
Quantcast Corp (Quantcast) is an advertising and customer management platform. It offers tools that allow marketers and publishers to measure traffic and audience characteristics. The company provides advertising solutions which includes brand advertising, performance advertising, campaign management, artificial intelligence, and machine language. Quantcasts client base includes Kia Motors, ADOBE, Dell, Microsoft, and Autodesk. It serves to marketers, publishers, and advertising agencies. The company has business presence in North America, Europe, and Asia-Pacific. Quantcast is headquartered in San Francisco, California, the US.
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As depicted in the chart above, Quantcast's partner engagements are focused on serving clients across North America, which accounted for 94.9% of their overall partner engagements, followed by Asia-Pacific with a share of 2.6%, according to GlobalData's report.
Construction, government, and financial markets emerged as the top three industry verticals, that Quantcast is focusing on serving via its partners. These verticals together contributed 26.1% of the total vertical-specific partner engagements, with construction leading the partner engagement distribution with a share of 9.8%.
The table below covers prominent partners of Quantcast based on GlobalData's proprietary scoring framework, which analyzes partner engagements on multiple parameters including revenue band, employee band, partnership certification, partner vertical and geography focus, among others. The majority of Quantcast 's partners belong to the "Solution Partner (Implementation / Deployment)" application category.
GlobalData's Partner Network Database tracks and evaluates the partner ecosystem for over 450 ICT vendors, across 29 industries, 18 ICT solution areas, and 7 regions using a proprietary partner scoring framework. To uncover and analyses the partner network for other leading ICT vendors, access GlobalData's proprietary partner ecosystem profiles below:
- Alibaba Cloud Computing
- OVH Ltd
- Elevion GmbH
- Sify Technologies
- G-Able Company
- Prolifics, Inc.
- Dell Technologies Inc
- Computacenter
- Coforge
- Cigniti Technologies
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s Partner Network Database tracks partner ecosystem of IT vendors. The database offers granular details on official partners of the IT vendors spread across the geographies. This analysis considers only partners details that are sourced from company website, press releases, CXO commentary from the publicly available sources and excludes all terminated and rumoured partner deals.
