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May 11, 2018updated 08 Jun 2022 10:46am

33 of the biggest social media influencers in the movie business

By Jack Rear

Almost every industry has its social media influencers. Professionals, critics, and commentators who make waves whenever they so much as tweet about a certain issue.

The film industry is no different. In fact, there may be more influencers in the film business than any other industry on Earth. Seeing as film is such an accessible art-form, there’s a broad range of talent out there. From amateur critics to film magazine editors, producers to film stars, lots of people have things to say about the industry.

Considering its an industry with so many people in the public eye, it can be difficult to stand out.

Here are just a small selection of the most influential people working in and around the film industry. Any movie buff would be a fool not to follow each of these immediately.

Kevin Feige – @Kevfeige

The brains behind the Marvel Cinematic Universe. If you haven’t seen one of Feige’s films in the past ten years, you’ve almost certainly been living under a rock. Unsurprisingly, Feige’s Twitter is entirely devoted to Marvel, but he always keeps up with the latest news. If there’s a story about the Avengers and their chums out there, you’ll be guaranteed to see it on Feige’s Twitter account.

Kevin Hart – @KevinHart4Real

Kevin Hart is one of the most followed people on Instagram and, as a movie star, he quite often tweets about films. Sure, his grasp of basic grammar isn’t always perfect, but he’s plenty of fun to hear from and always shares his love of his fans.

MoviesBitches – @MovieBitches

One of the smallest Twitter accounts in this article, but don’t let that distract you. MovieBitches have become quickly one of the major players in movie reviews over on YouTube. The review vlog is the brainchild of LA natives Avaryl Halley and Andrew Galdi, and sees the two friends drinking alcohol while making snappy and decisive comments on films. The project is a hobby for both of the pair, but it’s delightful fun to watch and judging by the speed at which their subscriber count is growing, it shouldn’t be long before they go professional.

Red Letter Media – @RedLetterMedia

Another major force in the world of YouTube reviews. Red Letter Media are behind a whole host of review shows including Half In The Bag, Mr. Plinkett, Best Of The Worst, and Re:View. The group are a delight to watch and manage to find a good balance between comedy and thoughtful film commentary.

Mark Kermode – @KermodeMovie

There are few critics in the world who cast a longer shadow than Mark Kermode. Having written for almost every reputable review site out there, Kermode is no slouch. He’s the author of multiple books about film and the film industry, has a monthly live show at the British Film Institute, and runs a YouTube film review vlog. Having been in the game for so long, few can compare to Kermode’s expertise or skill in dissecting a film.

Kyle Buchanan – @kylebuchanan

Senior Editor of New York Magazine’s culture site, Vulture, Buchanan represents the modern face of film criticism. He’s incisive, knowledgeable, and incredibly irreverent. Recent articles include article titles include “Is Thanos Hot?” and “They Should Have Worn Socks In A Quiet Place, Right?” While he’s certainly got a penchant for mocking the movie industry at times, there are few journalists who can get to the point in interviews with producers and directors quite like Kyle Buchanan.

https://twitter.com/kylebuchanan/status/994115885278420992

Mark Hamill – @HamillHimself

Having basically spent his entire career trying to live down the part of Luke Skywalker in the Star Wars trilogy, it’s unfortunate to say Hamill leapt back into the spotlight on the back of the modern Star Wars trilogy. But what a leap it’s been. Hamill is as wacky and delightful on Twitter as he seems in real life. He’s utterly magical and is full of love and praise for Star Wars fans the world over. Hamill has almost become Twitter’s beloved kooky uncle and it’s brilliant to witness. Still, he’s also a font of knowledge and opinions when it comes to Star Wars lore so he’s worth following for fans of sci-fi.

Matthew Belloni – @THRMattBelloni

As editor-in-chief of The Hollywood Reporter, there’s no doubt that Belloni is by far one of the most influential members of the Hollywood press. In fact, he’s almost certainly the most influential of them all. As you’d expect, that means Belloni’s Twitter feed is pretty serious, but for film and television buffs who love to get the inside track on the news, he’s the man to follow.

https://twitter.com/THRMattBelloni/status/993899891901587457

Dwayne ‘The Rock’ Johnson – @TheRock

Pro-wrestler turned film star turned potential 2020 USA presidential candidate, Dwayne Johnson’s career has been quite something. Allegedly, Johnson charges studios an extra $1 million on top of his final pay check to promote his own films on Twitter. Still, with 12.9 million followers, it’s no surprise that film studios are happy to pay. Johnson’s feed is always wholesome and he’s quick to lavish praise and support upon his Hollywood friends. He’s also frequently in the business of being a personal fundraiser for charity and pointing his followers to new causes to champion.

Peter Bradshaw – @PeterBradshaw1

Alongside Mark Kermode, Peter Bradshaw is one of the major powerhouses of UK film criticism. Having been chief film critic at the Guardian since 1999, Bradshaw has witnessed and marked epochs in film history passing before his eyes. Always to be relied upon for intelligent, cutting critique, Bradshaw’s Twitter style is sparing yet engaging nonetheless. For wannabe film critics, there are few better examples of excellent in the industry than Peter Bradshaw.

Sean O’Neal – @seanoneal

Editor-in-chief of The A.V. Club, Sean O’Neal knows more about popular culture than is worth knowing. His critique is insightful and often hilarious, his Twitter feed follows suit. For fans of popular culture who can’t resist a good meme, there’s no one out there better to follow than Sean O’Neal.

Lena Dunham – @lenadunham

Love her or hate her there’s no denying that Lena Dunham is influential. The creator and executive producer of feminist powerhouse TV series Girls, Dunham gets as much criticism as she does praise. A poster child for feminism in Hollywood, there are few scandals in the movie industry that Dunham doesn’t refrain from commenting on. In the age of #MeToo and #TimesUp that makes her an essential person to follow. Still, feminist issues aside, Dunham is, at heart, a film fan and her interviews are frequently insightful and usually thought-provoking.

Todd VanDerWerff – @tvoti

Critic at large for Vox, VanDerWerff cut his teeth at The A.V. Club before stepping up to his current role. That means he’s pretty much the hard-face of modern film criticism, especially in the digital age. VanDerWerff’s Twitter feed is constantly full of insight into the film industry and the way journalists report on it. He’s also a great deal of fun, which can be a huge distraction if you’re only there to see his thoughts on Hollywood dramas, but worth sticking around for either way!

Roger Ebert – @ebertchicago

The original film critic. Roger Ebert was in the business since 1967 right up until his death from cancer in 2013. Still, for someone who died five years ago, he sure does tweet a lot. Obviously it isn’t new content, but his account is active with criticism from earlier in his career. For an insight into the history of film, Roger Ebert is still well worth following.

Hugh Jackman – @RealHughJackman

With a similar appeal to Dwayne “The Rock” Johnson, Hugh Jackman’s Twitter account is a barrel of fun. He’s infinitely wholesome and constantly uploading behind-the-scenes pictures and videos from awards shows and galas, plus insights into his personal life. With 12.8 million followers, Jackman’s influence is keenly felt by a lot of people all over the world.

AA Dowd – @AADowd

As the head film critic at The A.V Club, Dowd is as close to the film industry as its possible to get. His account is also whimsical and often downright comical. His thoughts are personal and a little cluttered, but the guy knows his stuff and, as he reports on basically every major film in existence, he’s worth following.

Terri White – @Terri_White

Terri White is the editor of Empire, one of the oldest film magazines in the world. She has worked at Time Out New York and ShortList and so her film expertise is known right across the board. Safe to say, White’s thoughts on film are always intriguing and her movie recommendations are top notch.

Will Gompertz – @WillGompertzBBC

The BBC’s Arts Editor is an art critic by trade, but nowadays his remit is much wider. He covers everything from music to television to film. As a result, his tweets are often scattershot, but for insight into how the conversation around film fits into the wider conversation around the arts, he can’t be beat.

Marc Meyers – @MarcMeyers

Independent film director Marc Meyers is one of the most prolific tweeters out there. He is somehow always on Twitter and constantly tweeting about the world of film and media. If something happens in the entertainment industry and it doesn’t immediately appear on Marc Meyers Twitter account, we’ll all know something has gone very wrong. He’s also big on speaking to fans via Twitter so if you’ve ever got a question about one of his films, you stand a good chance of getting it heard.

Judd Apatow – @JuddApatow

If you’ve watched a feel-good comedy about thirty-somethings struggling to find love, chances are it was directed by Judd Apatow. The movie mogul is also a prolific Twitter user and his feed is seriously interesting. He’s one of Donald Trump’s most prominent critics, for a start, but he also explores issues relating to the film industry.

Scott J. Davis – @ScottWritesFilm

The red carpet man for HeyUGuys, Scott Davis’ work has propelled the website from total obscurity right into the heart of the conversation around film and television. A rather old-school journalist, Davis has a penchant for getting his interviewees to open up and answer the questions that fans really want to hear. The guy knows his stuff about film and his interviews always sparkle. If you like hearing movie stars and filmmakers talk about their work, you won’t find anyone in the industry who can get them talking like Davis.

Asia Argento – @AsiaArgento

One of the most high-profile of Harvey Weinstein’s accusers, activist and director Asia Argento is the go-to source for news and updates on the #MeToo and #TimesUp movements. Her clarity of voice and wisdom regarding the issues faced by women in Hollywood is second to none. Definitely a must-follow for those interested in the political side of Hollywood at the moment.

https://twitter.com/AsiaArgento/status/987364083593867264

Joseph Gordon-Levitt – @hitRECordJoe

For those who want to get into the movie business, actor and filmmaker Joseph Gordon-Levitt is an absolutely essential person to follow. While the actor is still working in Hollywood, these days he uses his Twitter account to encourage the next generation through his company hitRECord. The group are an online production company who help budding artists take their first real steps into the industry.

James Gunn – @JamesGunn

Director of two of Marvel’s wackiest movies (The Guardians Of The Galaxy films, that is) you might expect Gunn to be a barrel of laughs on Twitter. On the contrary, he’s pretty serious and straightforward. Still, he’s worth following just for his responses to fan queries where he explains some of the more meaningful stories behind his films and the way he makes them. There’s plenty of insight into the filmmaking process to be found here too.

Gale Anne Hurd – @GunnerGale

One of the most powerful women in Hollywood, Gale Anne Hurd’s executive producer credits include classics such as The Terminator and Aliens. These days she’s an executive producer on The Walking Dead and its spin-off, Lore, and Mankiller. Hurd is all about female empowerment, and her Twitter feed is full of shout-outs to other women working in the industry. She’s also more than happy to share some interesting behind-the-scenes insight on the projects she’s working on, so she’s definitely worth following.

David Fear – @davidlfear

Senior Editor & Writer of Film and TV content at Rolling Stone, David Fear knows his stuff about the movie industry. Still, he mostly keeps that stuff to his work life and, as a result, his Twitter account is almost entirely just wacky personal anecdotes. Still, they’re incredibly engaging and occasional contain nuggets of insight into the way we watch movies now. But he’s mostly just in the business of being funny on social media.

Phil Edwards – @Live_for_Films

The brains behind supremo film blog Live For Films, Phil Edwards is stuffed with the latest updates on all things Hollywood. He also runs a brilliant podcast called After The Ending which covers everything that would happen to your favourite film characters after the credits roll if they lived in reality. Edwards is a film obsessive and it shows but his insight is always worth a read.

Ryan Reynolds – @VancityReynolds

One need look no further than Deadpool for an insight into the mind of Ryan Reynolds. The star was the producer of the insane comedy and the driving force that made it happen. Critics and audiences agreed, Reynolds was the perfect choice for the character. Judging by his Twitter feed, the reason could be that Reynolds isn’t that different from Deadpool. Both are constantly hilarious, ballsy, and ludicrous. With 10.8 million followers, Reynolds’ personal Twitter is essentially an extension of Deadpool’s flawless viral marketing campaign.

Edgar Wright – @edgarwright

Irreverent British director Edgar Wright is one of the most visionary filmmakers in Hollywood. While he’ll always be remembered for hits like Hot Fuzz and Shaun Of The Dead, Wright just keeps stepping up and up. His recent hit Baby Driver is one of the most remarkable action films of the past decade. While his Twitter feed often borders on overly whimsical, he’s plenty of fun to listen to.

Joshua Rothkopf – @JoshRothkopf

Film editor, senior film critic at Time Out New York, Rothkopf is another film journalist who blends incisive commentary with wit, warmth and heart. He’s also one of the rare few on this list who tweets almost exclusively about film, so if you’re just here for film updates, he’s your man.

Ava DuVernay – @ava

Another of the most powerful women working in the movie industry right now, Ava DuVernay is a powerhouse in terms of her influence on the film industry at the moment. Her Twitter is filled with uplifting stories about working in the film industry and shrewd commentary on the intersections between race, gender and class within the industry.

Hunter Harris – @hunteryharris

One of Vulture’s brightest stars, Hunter Harris is associate editor of the magazine, and her Twitter feed is consistently brilliant. Arguably one of the best interviewers working in the Hollywood press at the moment, Harris is full of wonder and insight. Her relaxed casual approach always brings out the best in her interviewees often inciting them to drop major exclusives. Don’t be surprised if Harris ends up being the 21st Century’s answer to Roger Ebert.

https://twitter.com/hunteryharris/status/994217442045030401

Jordan Peele – @JordanPeele

One of the most interesting filmmakers of the past decade, Jordan Peele is mostly known for Get Out, his Oscar-winning horror story which skewered race relations in America and around the world. Widely considered a visionary, Peele has plenty of tricks up his sleeve and is constantly sharing new projects. In addition, Peele often shares political opinions, especially when they intersect with issues of race and film.

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